In 2021, Dr Praveena Rajendra, the Vice President of the Malaysian Animal Welfare Association (MAWA), predicted a rapid increase in the stray dog population, potentially reaching 67,000 in six years. These animals often face abandonment and pose disease transmission risks to humans.

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To improve adoption rates for stray dogs, DOGGO HOME, an innovative training kit designed for small to medium-sized dogs, draws inspiration from wolves. It not only enhances adoption prospects but also emphasizes sustainability, incorporating features like kinetic tiles and solar panels for eco-friendly energy generation during training.